I notice that COLD SNAP does not contain Echinacea, Zinc, Vitamin C, Elderberry or other ingredients I usually think of for immune stimulation. Why not?

I notice that COLD SNAP does not contain Echinacea, Zinc, Vitamin C, Elderberry or other ingredients I usually think of for immune stimulation. Why not?

COLD SNAP is not an immune stimulant. It is a strengthening, restorative formula that comes from a completely different angle. It works on strengthening the "zheng chi" which is a term from Chinese medical theory that essentially means the anti-pathogenic or righteous chi. In layman's terms: COLD SNAP GIVES YOU ARMOR. It makes you the strongest one in the room, the one who isn't getting what everyone else is suffering with. It does not mask symptoms and it does not stimulate the immune system. It is a carefully balanced blend of herbs that work together in harmony to create a stronger you. The fact that it is not an immune stimulant and is a perfectly balanced formula is one of the reasons it has no contraindications and is good for children.
 
We view immune stimulation as an inferior approach when it comes to health. Echinacea blends that claim to *activate* the immune system seem to be borrowing a page from the pharmaceutical approach, except using a natural agent. Immune stimulation is an ineffective strategy for building constitutional strength and immune over-stimulation? We have to look no further than the epidemic of auto-immune diseases to see why that's a bad idea.
 
I often use this analogy: suppose you are tired. One solution might be to drink a cup of coffee. That is the "immune stimulation" approach. Another option is to get a good night of sleep, drink a lot of water, eat organic fruits & vegetables and exercise. That is Cold Snap.

Back to Blog